Ragged Streetwear Design Process

This brand has been a dream of mine for such a long time. It has so many different aspects to it, so as I’m creating it, I’m learning so much everyday. It has the initial design aspect; which is what I’m going to be focusing on on this page. It also has marketing attributes, trying to devise a strategy to pull in more customers, and at the same time I’m learning what it really takes to be a business manager.

Below is a journey of my brand starting from my initial website home page, prior to taking any design or business classes, to the point that it is today.

Logo Design Process:

The process of making
the design for one shirt:

At first I was going to screen print my own shirts, so I was preparing screens by splitting the design into CMYK color screens. Today I use a method called print on demand for my fulfillment, but I’m still considering other methods.

Previous
Previous

Business Model